At PCS, we believe social media is more than just a digital presence; it’s your brand’s voice, personality, and connection to the world. Our social media marketing services help you grow organically, engage meaningfully, and turn attention into action. Whether you’re a growing startup or an established brand, we create tailored strategies that bring real business outcomes from every like, share, comment, and click.
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Our Approach in
In today’s hyper-connected world, social media is where trust is built and decisions are made. At PCS, we approach every social media marketing campaign with a clear mission: to connect your brand with the right people at the right time. Our team doesn’t just post and pray we dive deep into your brand DNA, understand your market, study your audience behavior, and craft content that drives results. Whether your goal is to grow a following, increase traffic, or boost conversions, we align every action with your core business objectives.
We don’t treat social as a side channel, it’s a core growth lever. Our services are designed to help you dominate each platform with purpose and precision.
We begin by building a strong strategic foundation tailored to your brand and industry. Our team crafts detailed content calendars, platform-specific blueprints, posting schedules, and campaign themes. We identify the type of content that resonates with your audience and ensure consistency across channels. From tone of voice to visual aesthetics, every detail is fine-tuned for maximum engagement and clarity.
We help you stand out in the scroll. From carousel posts and reels to stories and UGC, we create compelling, scroll-stopping content that sparks engagement and builds lasting loyalty. Whether your goal is to boost awareness or drive conversions through Meta Ads, our creative and performance teams work in tandem to deliver visuals, copy, and CTAs that truly click, driving measurable results for your brand.
LinkedIn isn't just for hiring; it's where enduring trust is truly built in the B2B world. We help you effectively generate leads, position your team as influential thought leaders, and build an authoritative voice in your niche. From executive ghostwriting to sponsored content strategies, we ensure your business is consistently seen and respected by the right audience. Elevate your brand's presence and unlock new opportunities on this essential platform, driving real business growth.
We handle the entire content production process: ideation, scripting, designing, and editing. Whether you need product showcases, brand stories, memes, or testimonials, we ensure your social feed reflects your brand personality and speaks directly to your audience’s interests, challenges, and aspirations.
Engagement doesn’t end with publishing. We help you stay connected with your audience by responding to DMs, comments, and tags in a timely, friendly, and brand-consistent manner. We also monitor sentiment and escalate critical feedback or opportunities, keeping your community positive and active.
To scale your efforts, we run targeted ad campaigns that are optimized for awareness, engagement, lead generation, or conversions. From creative testing to audience segmentation and analytics, we handle every aspect of paid performance helping you get the most ROI from every rupee spent.
We combine deep research with creative execution and agile iteration to ensure your social media consistently delivers measurable impact.
With insights in hand, we build a smart social roadmap. We define your core content pillars, plan campaigns around seasonal opportunities, create visually distinct templates, and ensure alignment with your broader marketing goals. Every content plan includes a posting calendar, caption hooks, design prompts, and CTA goals.
Once approved, we move to execution. Our team of designers, writers, and video editors work in sync to deliver consistent, high-quality content that’s made to stop thumbs and start conversations. We schedule posts at the best times, use the right hashtags, and keep copy optimized for clicks and conversions.
After publishing, the real work begins. We monitor performance across reach, engagement, saves, shares, link clicks, and conversions. Based on the data, we optimize future posts, refine copy styles, tweak visuals, and explore new formats. Your content doesn’t just stay good, it gets better over time.
We work with Instagram, Facebook, LinkedIn, Twitter, YouTube, and Pinterest. While they might all be social networks, strategies for each of these platforms vary and we craft content and campaigns based on the platform.
We build and manage full-funnel ad campaigns, from strategy and creative, targeting, A/B testing, and most importantly, performance optimization - ultimately ensuring you're getting the most out of your ad spend.
We create all the content for you, from ideation to captions, it's all included and we will take care of your visual, video, and captions once we’ve gathered your input during onboarding.
For sure. We create a monthly content calendar that lists the proposed content, scheduled publishing dates, campaign highlights, etc. and send a copy for your review before the content goes live.
Yes. We can do community management for you, which enables your brand to consistently sound like your brand as we respond to DMs, comments/reviews, mentions, etc.
We share reports monthly on performance, key KPIs, top posts, engagement trends, and what to optimize as we aim to constantly improve your results.